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CropVine
01 / 15
Investor Pitch Deck · 2026

CropVine

Farm to Table, Transparently. The intelligent supply chain platform powering Africa’s local produce economy.

Confidential - Prepared for prospective partners and investors
CropVine
02 / 15
The Problem

Ghana’s produce supply chain is broken

Fresh produce moves through a fragmented, opaque chain - and value is lost at every link.

Up to 40% of harvested produce is lost before it reaches a buyer - no cold-chain visibility, unreliable logistics.
Restaurants, hotels, and schools struggle to source consistent, traceable local produce at predictable prices.
Smallholder farmers are disconnected from buyers - opaque pricing, unreliable off-take, no access to working capital.
No single platform connects the full farm-to-table journey with transparency and intelligence.
CropVine
03 / 15
Our Solution

One platform from farm to table

CropVine unifies the entire local produce supply chain - sourcing, procurement, quality, delivery, and consumer sales - with provenance built into every transaction.

B2B operations engine: manage buyers, farms, orders, purchasing, receiving, dispatch, and delivery end-to-end.
B2C storefront: sell directly to consumers with full farm provenance, subscriptions, and loyalty rewards.
AI intelligence layer: demand forecasting, produce grading, churn detection, and smart sourcing.
Finance layer: buyer credit and farmer advances through partner institutions.
CropVine
04 / 15
Market Opportunity

A multi-billion-dollar opportunity across West & East Africa

CropVine targets the inefficiency gap - turning fragmented, opaque supply chains into transparent, data-driven commerce. Starting in Ghana, with a roadmap into Nigeria, Sierra Leone, Liberia, Kenya, and Senegal.

$25B+
Combined agri-food market across target nations
40%+
Post-harvest loss in fresh produce
33M+
Smallholder farmers across target markets
70%
Of food passes through informal markets
CropVine
05 / 15
Platform Overview

Two engines, one ecosystem

A shared intelligence layer powers both sides of the marketplace.

B2B Operations: demand board, purchase order generation, receiving & quality grading, dispatch, deliveries, billing, payouts, and analytics.
B2C Storefront: provenance-forward product browse, cart, checkout with card & mobile money, order tracking, reviews, and flash sales.
Shared intelligence: a single data layer powering forecasting, recommendations, and automated workflows across both sides.
CropVine
06 / 15
B2B Supply Chain

The complete order-to-delivery cycle

From a buyer’s order to a signed delivery confirmation - every step digitised and tracked.

Demand board aggregates confirmed buyer orders by product and delivery date.
AI-assisted purchase order generation matches demand to farms using reliability scoring.
Farmers confirm, harvest, and mark ready for collection with time-bound windows (e.g. 6–8 AM).
Quality checks with AI vision grading, waste tracking, and automated feedback loops to farmers.
Dispatch & delivery with driver assignment, proof photos, and digital signature confirmation.
Automated invoicing, billing, and farm payouts with a full audit trail.
CropVine
07 / 15
B2C Commerce

Provenance-forward consumer commerce

Every product tells its story - building trust from the shelf to the kitchen.

Every product displays its farm of origin - “Grown by [Farm Name]” - building trust and story.
Card and mobile money checkout with promo codes, loyalty points, and subscription orders.
Automated fulfilment: paid orders auto-pack and create delivery records with customer tracking.
Flash sales, curated produce boxes, blog content, and referral programs drive acquisition and retention.
Customer reviews with moderation, farm gallery profiles, and harvest calendars.
CropVine
08 / 15
AI-Powered Operations

Intelligence at every step of the chain

AI advises; humans decide. Every money-touching action keeps a person in control.

Demand Forecasting: predicts order volumes by product to guide procurement and reduce waste.
AI Produce Grading: vision-based quality assessment with mandatory human confirmation for every grade.
Sourcing Assistant: suggests the best farms to source from based on reliability, price, and proximity.
Churn Risk Detection: flags buyers showing disengagement patterns before they’re lost.
Buyer & Farmer Assistants: natural-language ordering and farm management through conversational AI.
CropVine
09 / 15
Built-in Finance

Credit where the chain needs it most

Embedded finance unlocks growth for both buyers and farmers - tracked from origination to repayment.

Buyer Credit: institutional buyers get payment terms (Net 7, 14) backed by finance partners.
Farmer Advances: input financing for smallholders, repaid at harvest through automated payout deductions.
Credit risk scoring with overdue automation and a dedicated finance partner portal.
Every facility tracked from origination to repayment with full audit history.
CropVine
10 / 15
Revenue Model

Multiple, diversified revenue streams

Income is generated across every layer of the platform.

B2B
Trade margin on produce sold to restaurants, hotels & institutions
B2C
Retail margin on direct-to-consumer storefront sales
Subs
Recurring revenue from consumer produce subscriptions
Finance
Facilitation fees on buyer credit & farmer advances
CropVine
11 / 15
What We’ve Built

A working platform, not a pitch

CropVine is already operational - 26+ data models, 26+ automations, and 19 automated email workflows power a complete farm-to-table system today.

B2B Operations: demand board, AI-assisted PO generation, receiving & quality grading, dispatch, deliveries, collections, billing, payouts, and analytics.
B2C Storefront: browse, cart, card & mobile money checkout, order tracking, reviews, flash sales, subscriptions, loyalty rewards, referrals, and blog.
AI Tools: demand forecasting, AI produce grading (vision), sourcing assistant, churn risk detection, and conversational buyer & farmer assistants.
Finance Layer: buyer credit facilities, farmer advances, finance partner portal, automated payouts, and credit risk scoring.
Security & Compliance: row-level security across all entities, full audit trail, and role-based access for buyers, farmers, staff, and partners.
CropVine
12 / 15
Why Now

The pieces are coming together

Macro conditions have never been more favourable for a transparent, local food supply chain.

Mobile money adoption has reached critical mass across West & East Africa - enabling seamless digital payments.
Rising demand for food traceability from restaurants, exporters, and conscious consumers.
Post-pandemic push for resilient, local, transparent food supply chains.
CropVine’s platform is already built and operational - ready to scale.
CropVine
13 / 15
Competitive Advantage

Full-stack, transparent, local-first

No competitor covers the entire chain - CropVine does.

Full-stack: the only platform covering B2B ops, B2C commerce, AI, and finance in one system.
Provenance-forward: every transaction carries farm identity - the transparency buyers and consumers demand.
Local-first: built for African markets - USD-aligned pricing, regional logistics, mobile money, and local produce, with a clear roadmap from Ghana into Nigeria, Sierra Leone, Liberia, Kenya, and Senegal.
Human-in-the-loop AI: AI advises, humans decide - trust and control preserved at every step.
CropVine
14 / 15
The Ask

Partner with CropVine to scale Africa’s farm-to-table future

We’re seeking capital and strategic partners to deepen our Ghana base and expand across the region.

Seed funding to deepen our Ghana operations and launch in Nigeria, Kenya, Sierra Leone, Liberia, and Senegal.
Strategic partnerships with regional finance institutions, logistics providers, and institutional buyers.
Grow the team across operations, agronomy, and engineering in each new market.
500
Farms onboarded (Ghana base)
1,000
Active B2B buyers
10,000
Consumer subscribers
5
New markets in 18 months
CropVine
15 / 15
Let’s build the future of food, transparently.

CropVine

Farm to Table, Transparently.

hello@cropvine.africa · HQ Accra, Ghana · Expanding to: Nigeria · Kenya · Sierra Leone · Liberia · Senegal · 2026

🌱 CropVine - Farm to Table, Transparently. · HQ Accra, Ghana · Expanding across West & East Africa · 2026